BCOM 275 Final Exam Guide All 4 Sets. Get an A++.
1) The term channel in communication means
A. the medium through which a message travels from sender to receiver
B. the context of the communication
C. the volume at which a message is received
D. the process of changing thoughts into symbols
B. the context of the communication
C. the volume at which a message is received
D. the process of changing thoughts into symbols
2) This preparation process involves looking at the characteristics of the receivers of the sender’s message.
A. Determining the message
B. Audience analysis
C. Channel evaluation
D. Receiver response analysis
B. Audience analysis
C. Channel evaluation
D. Receiver response analysis
3) A receiver’s response to a sender’s message is called
A. channel
B. feedback
C. encoding
D. decoding
B. feedback
C. encoding
D. decoding
4) This act is involuntary and happens automatically.
A. Listening
B. Feedback
C. Hearing
D. Responding
B. Feedback
C. Hearing
D. Responding
5) This happens when you receive, construct meaning from, and respond to the sender’s message.
A. Responding
B. Attending
C. Listening
D. Hearing
B. Attending
C. Listening
D. Hearing
6) With this type of response, you analyze or teach the sender about the cause of his or her concern.
A. Questioning
B. Interpreting
C. Paraphrasing
D. Evaluating
B. Interpreting
C. Paraphrasing
D. Evaluating
7) Consider the following exchange: “How do I know God exists? How do you know he doesn’t?” Which fallacy does the second statement
illustrate?
A. Inconsistency ad hominem
B. Slippery slope
C. Misplacing the burden of proof
D. Perfectionist fallacy
B. Slippery slope
C. Misplacing the burden of proof
D. Perfectionist fallacy
8) Which of the following is a category of reasonless advertising?
A. Endorsement ads
B. Promise ads
C. Functional ads
D. Logical ads
B. Promise ads
C. Functional ads
D. Logical ads
9) A claim is generally not considered credible if
A. it comes from a source assumed to be credible but who is not known to you
B. the claimant is an interested party
C. the claimant is a disinterested party
D. it seems likely
B. the claimant is an interested party
C. the claimant is a disinterested party
D. it seems likely
10) Consider the following statement: “Morgan, you’re down to earth and I trust your judgment. That’s why I know I can count on you to back me up
at the meeting this afternoon.” This is an example of which fallacy?
A. Argument from pity
B. Slippery slope
C. Guilt trip
D. Apple polishing
B. Slippery slope
C. Guilt trip
D. Apple polishing
11) Providing only two choices when others are available defines which fallacy?
A. Genetic fallacy
B. False dilemma
C. Straw man
D. Ad hominem
B. False dilemma
C. Straw man
D. Ad hominem
12) Stating someone has negative features and his claim is invalid is an example of which fallacy?
A. Genetic fallacy
B. False dilemma
C. Straw man
D. Ad hominem
B. False dilemma
C. Straw man
D. Ad hominem
13) Audience analysis should occur at what point in the creation of a message?
A. Before the message is sent
B. Once feedback is received
C. After selecting the channel
D. Before the message is created
B. Once feedback is received
C. After selecting the channel
D. Before the message is created
14) An effective message should be
A. audience-centered
B. topic-based
C. channel-focused
D. time-centered
B. topic-based
C. channel-focused
D. time-centered
15) Measurable or observable characteristics of your audience are called
A. psychographics
B. pseudographics
C. statistics
D. demographics
B. pseudographics
C. statistics
D. demographics
16) Which informal communication channel involves its own abbreviations to accommodate the limited number of characters available in any given
message?
A. Text message
B. E-mail
C. Handwritten letters
D. Voicemail message
B. E-mail
C. Handwritten letters
D. Voicemail message
17) Sound and light waves are an example of which part of the communication model?
A. Encoding
B. Noise
C. Decoding
D. Channel
B. Noise
C. Decoding
D. Channel
18) You want to discuss your performance review and possible raise with your boss. The most effective channel to do this would be
A. e-mail
B. face-to-face
C. team meeting
D. text message
B. face-to-face
C. team meeting
D. text message
19) When using expert testimonials, speakers should do which of the following?
A. Always quote the expert’s exact words.
B. Share the expert’s credentials.
C. Use experts who have celebrity status.
D. Protect the identity of experts by not naming them.
B. Share the expert’s credentials.
C. Use experts who have celebrity status.
D. Protect the identity of experts by not naming them.
20) Which verbal support breaks down complex processes or concepts into their component parts to ensure understanding?
A. Comparisons
B. Analyses
C. Definitions
D. Descriptions
B. Analyses
C. Definitions
D. Descriptions
21) What type of language is used when communicating with classmates, coworkers, family, and friends?
A. Official
B. Informal
C. Ceremonial
D. Formal
B. Informal
C. Ceremonial
D. Formal
22) The connotation of words such as skinny or thin focuses on the
A. actual meaning
B. denotative meaning
C. contextual meaning
D. emotional meaning
B. denotative meaning
C. contextual meaning
D. emotional meaning
23) The individuals you are most likely to influence with your persuasive presentation are referred to as your
A. peer audience
B. leading audience
C. target audience
D. general audience
B. leading audience
C. target audience
D. general audience
24) If you try to persuade your classmates to donate canned goods for the hungry in your community, your topic is one of
A. policy
B. fact
C. pathos
D. value
B. fact
C. pathos
D. value
25) When you lead, instruct, challenge, or introduce your audience to act on or accept your solution, you are at which step of Monroe’s Motivated
Sequence?
A. Attention
B. Solution
C. Visualization
D. Action or approval
B. Solution
C. Visualization
D. Action or approval
26) When you display ethos in your persuasive presentation, you have
A. credibility
B. logic
C. emotion
D. evidence
B. logic
C. emotion
D. evidence
27) What logical fallacy can occur when a speaker focuses on similarities and ignores significant differences?
A. Either/or thinking
B. Slippery slope
C. Hasty generalization
D. Faulty comparison
28) Groups that value higher power distance believe relationships are
A. individualist
B. relationship oriented
C. hierarchical
D. informal
B. Slippery slope
C. Hasty generalization
D. Faulty comparison
28) Groups that value higher power distance believe relationships are
A. individualist
B. relationship oriented
C. hierarchical
D. informal
29) Deliberately blaming individuals or groups for things they really did not do is called
A. ethnocentrism
B. scapegoating
C. stereotyping
D. discriminating
A. ethnocentrism
B. scapegoating
C. stereotyping
D. discriminating
30) An attempt to characterize causes of events to either personalities or external situations is called
A. projection
B. halo effect
C. attribution error
D. selective attention
A. projection
B. halo effect
C. attribution error
D. selective attention
31) The practice of using a case that has already been decided as a guide when deciding new cases is referred to as
A. legal morality
B. legal paternalism
C. causation principle
D. appeal to precedent
A. legal morality
B. legal paternalism
C. causation principle
D. appeal to precedent
32) A value judgment requires this type of assessment.
A. Worth or desirability
B. Consistency
C. Normative
D. Monroe’s Value Sequence
A. Worth or desirability
B. Consistency
C. Normative
D. Monroe’s Value Sequence
33) What is the belief that laws are justified if they prevent a person from harming him- or herself known as?
A. Offense principle
B. Harm principle
C. Legal paternalism
D. Legal moralism
A. Offense principle
B. Harm principle
C. Legal paternalism
D. Legal moralism
__________________
1) The term channel in communication means
A. the medium through which a message travels from sender to receiver
B. the context of the communication
C. the volume at which a message is received
D. the process of changing thoughts into symbols
2) This preparation process involves looking at the characteristics of the receivers of the sender’s message.
A. Determining the message
B. Audience analysis
C. Channel evaluation
D. Receiver response analysis
3) A receiver’s response to a sender’s message is called
A. channel
B. feedback
C. encoding
D. decoding
4) This act is involuntary and happens automatically.
A. Listening
B. Feedback
C. Hearing
D. Responding
5) This happens when you receive, construct meaning from, and respond to the sender’s message.
A. Responding
B. Attending
C. Listening
D. Hearing
6) With this type of response, you analyze or teach the sender about the cause of his or her concern.
A. Questioning
B. Interpreting
C. Paraphrasing
D. Evaluating
7) Consider the following exchange: “How do I know God exists? How do you know he doesn’t?” Which fallacy does the second statement illustrate?
A. Inconsistency ad hominem
B. Slippery slope
C. Misplacing the burden of proof
D. Perfectionist fallacy
8) Which of the following is a category of reasonless advertising?
A. Endorsement ads
B. Promise ads
C. Functional ads
D. Logical ads
9) A claim is generally not considered credible if
A. it comes from a source assumed to be credible but who is not known to you
B. the claimant is an interested party
C. the claimant is a disinterested party
D. it seems likely
10) Consider the following statement: “Morgan, you’re down to earth and I trust your judgment. That’s why I know I can count on you to back me up at the meeting this afternoon.” This is an example of which fallacy?
A. Argument from pity
B. Slippery slope
C. Guilt trip
D. Apple polishing
11) Providing only two choices when others are available defines which fallacy?
A. Genetic fallacy
B. False dilemma
C. Straw man
D. Ad hominem
12) Stating someone has negative features and his claim is invalid is an example of which fallacy?
A. Genetic fallacy
B. False dilemma
C. Straw man
D. Ad hominem
13) Audience analysis should occur at what point in the creation of a message?
A. Before the message is sent
B. Once feedback is received
C. After selecting the channel
D. Before the message is created
14) An effective message should be
A. audience-centered
B. topic-based
C. channel-focused
D. time-centered
15) Measurable or observable characteristics of your audience are called
A. psychographics
B. pseudographics
C. statistics
D. demographics
16) Which informal communication channel involves its own abbreviations to accommodate the limited number of characters available in any given message?
A. Text message
B. E-mail
C. Handwritten letters
D. Voicemail message
17) Sound and light waves are an example of which part of the communication model?
A. Encoding
B. Noise
C. Decoding
D. Channel
18) You want to discuss your performance review and possible raise with your boss. The most effective channel to do this would be
A. e-mail
B. face-to-face
C. team meeting
D. text message
19) When using expert testimonials, speakers should do which of the following?
A. Always quote the expert’s exact words.
B. Share the expert’s credentials.
C. Use experts who have celebrity status.
D. Protect the identity of experts by not naming them.
20) Which verbal support breaks down complex processes or concepts into their component parts to ensure understanding?
A. Comparisons
B. Analyses
C. Definitions
D. Descriptions
21) What type of language is used when communicating with classmates, coworkers, family, and friends?
A. Official
B. Informal
C. Ceremonial
D. Formal
22) The connotation of words such as skinny or thin focuses on the
A. actual meaning
B. denotative meaning
C. contextual meaning
D. emotional meaning
23) The individuals you are most likely to influence with your persuasive presentation are referred to as your
A. peer audience
B. leading audience
C. target audience
D. general audience
24) If you try to persuade your classmates to donate canned goods for the hungry in your community, your topic is one of
A. policy
B. fact
C. pathos
D. value
25) When you lead, instruct, challenge, or introduce your audience to act on or accept your solution, you are at which step of Monroe’s Motivated Sequence?
A. Attention
B. Solution
C. Visualization
D. Action or approval
26) When you display ethos in your persuasive presentation, you have
A. credibility
B. logic
C. emotion
D. evidence
27) What logical fallacy can occur when a speaker focuses on similarities and ignores significant differences?
A. Either/or thinking
B. Slippery slope
C. Hasty generalization
D. Faulty comparison
28) A concept proposing that negative cultural assumptions about a group can create for its members a belief in those assumptions is called
A. an attribution error
B. a perceptual process
C. a halo effect
D. a stereotype threat
29) Groups that value higher power distance believe relationships are
A. individualist
B. informal
C. hierarchical
D. relationship oriented
30) Deliberately blaming individuals or groups for things they really did not do is called
A. ethnocentrism
B. discriminating
C. stereotyping
D. scapegoating
31) A value judgment requires this type of assessment.
A. Worth or desirability
B. Monroe’s Value Sequence
C. Consistency
D. Normative
32) What is the belief that laws are justified if they prevent a person from harming him- or herself known as?
A. Offense principle
B. Legal moralism
C. Harm principle
D. Legal paternalism
33) Utilitarianism is part of this perspective on moral reasoning.
A. Deontology
B. Virtue ethics
C. Consquentialism
D. Moral relativism
A. the medium through which a message travels from sender to receiver
B. the context of the communication
C. the volume at which a message is received
D. the process of changing thoughts into symbols
2) This preparation process involves looking at the characteristics of the receivers of the sender’s message.
A. Determining the message
B. Audience analysis
C. Channel evaluation
D. Receiver response analysis
3) A receiver’s response to a sender’s message is called
A. channel
B. feedback
C. encoding
D. decoding
4) This act is involuntary and happens automatically.
A. Listening
B. Feedback
C. Hearing
D. Responding
5) This happens when you receive, construct meaning from, and respond to the sender’s message.
A. Responding
B. Attending
C. Listening
D. Hearing
6) With this type of response, you analyze or teach the sender about the cause of his or her concern.
A. Questioning
B. Interpreting
C. Paraphrasing
D. Evaluating
7) Consider the following exchange: “How do I know God exists? How do you know he doesn’t?” Which fallacy does the second statement illustrate?
A. Inconsistency ad hominem
B. Slippery slope
C. Misplacing the burden of proof
D. Perfectionist fallacy
8) Which of the following is a category of reasonless advertising?
A. Endorsement ads
B. Promise ads
C. Functional ads
D. Logical ads
9) A claim is generally not considered credible if
A. it comes from a source assumed to be credible but who is not known to you
B. the claimant is an interested party
C. the claimant is a disinterested party
D. it seems likely
10) Consider the following statement: “Morgan, you’re down to earth and I trust your judgment. That’s why I know I can count on you to back me up at the meeting this afternoon.” This is an example of which fallacy?
A. Argument from pity
B. Slippery slope
C. Guilt trip
D. Apple polishing
11) Providing only two choices when others are available defines which fallacy?
A. Genetic fallacy
B. False dilemma
C. Straw man
D. Ad hominem
12) Stating someone has negative features and his claim is invalid is an example of which fallacy?
A. Genetic fallacy
B. False dilemma
C. Straw man
D. Ad hominem
13) Audience analysis should occur at what point in the creation of a message?
A. Before the message is sent
B. Once feedback is received
C. After selecting the channel
D. Before the message is created
14) An effective message should be
A. audience-centered
B. topic-based
C. channel-focused
D. time-centered
15) Measurable or observable characteristics of your audience are called
A. psychographics
B. pseudographics
C. statistics
D. demographics
16) Which informal communication channel involves its own abbreviations to accommodate the limited number of characters available in any given message?
A. Text message
B. E-mail
C. Handwritten letters
D. Voicemail message
17) Sound and light waves are an example of which part of the communication model?
A. Encoding
B. Noise
C. Decoding
D. Channel
18) You want to discuss your performance review and possible raise with your boss. The most effective channel to do this would be
A. e-mail
B. face-to-face
C. team meeting
D. text message
19) When using expert testimonials, speakers should do which of the following?
A. Always quote the expert’s exact words.
B. Share the expert’s credentials.
C. Use experts who have celebrity status.
D. Protect the identity of experts by not naming them.
20) Which verbal support breaks down complex processes or concepts into their component parts to ensure understanding?
A. Comparisons
B. Analyses
C. Definitions
D. Descriptions
21) What type of language is used when communicating with classmates, coworkers, family, and friends?
A. Official
B. Informal
C. Ceremonial
D. Formal
22) The connotation of words such as skinny or thin focuses on the
A. actual meaning
B. denotative meaning
C. contextual meaning
D. emotional meaning
23) The individuals you are most likely to influence with your persuasive presentation are referred to as your
A. peer audience
B. leading audience
C. target audience
D. general audience
24) If you try to persuade your classmates to donate canned goods for the hungry in your community, your topic is one of
A. policy
B. fact
C. pathos
D. value
25) When you lead, instruct, challenge, or introduce your audience to act on or accept your solution, you are at which step of Monroe’s Motivated Sequence?
A. Attention
B. Solution
C. Visualization
D. Action or approval
26) When you display ethos in your persuasive presentation, you have
A. credibility
B. logic
C. emotion
D. evidence
27) What logical fallacy can occur when a speaker focuses on similarities and ignores significant differences?
A. Either/or thinking
B. Slippery slope
C. Hasty generalization
D. Faulty comparison
28) A concept proposing that negative cultural assumptions about a group can create for its members a belief in those assumptions is called
A. an attribution error
B. a perceptual process
C. a halo effect
D. a stereotype threat
29) Groups that value higher power distance believe relationships are
A. individualist
B. informal
C. hierarchical
D. relationship oriented
30) Deliberately blaming individuals or groups for things they really did not do is called
A. ethnocentrism
B. discriminating
C. stereotyping
D. scapegoating
31) A value judgment requires this type of assessment.
A. Worth or desirability
B. Monroe’s Value Sequence
C. Consistency
D. Normative
32) What is the belief that laws are justified if they prevent a person from harming him- or herself known as?
A. Offense principle
B. Legal moralism
C. Harm principle
D. Legal paternalism
33) Utilitarianism is part of this perspective on moral reasoning.
A. Deontology
B. Virtue ethics
C. Consquentialism
D. Moral relativism
_______________________
1) A receiver’s response to a sender’s message is called
A. channel
B. feedback
C. decoding
D. encoding
A. channel
B. feedback
C. decoding
D. encoding
2) The term channel in communication means
A. the medium through which a message travels from sender to receiver
B. the context of the communication
C. the process of changing thoughts into symbols
D. the volume at which a message is received
A. the medium through which a message travels from sender to receiver
B. the context of the communication
C. the process of changing thoughts into symbols
D. the volume at which a message is received
3) The message refers to which of the following?
A. The receiver’s response to the sender
B. The medium that carries the information
C. Ideas, thoughts, and feelings being communicated.
D. The context of the communication
A. The receiver’s response to the sender
B. The medium that carries the information
C. Ideas, thoughts, and feelings being communicated.
D. The context of the communication
4) This happens when you receive, construct meaning from, and respond to the sender’s message.
A. Responding
B. Listening
C. Attending
D. Hearing
A. Responding
B. Listening
C. Attending
D. Hearing
5) When the receiver uses this response style, he clarifies or seeks more information.
A. Questioning
B. Paraphrasing
C. Supporting
D. Evaluating
A. Questioning
B. Paraphrasing
C. Supporting
D. Evaluating
6) This response style normally does not help unless the sender has asked for your advice.
A. Questioning
B. Interpreting
C. Evaluating
D. Paraphrasing
A. Questioning
B. Interpreting
C. Evaluating
D. Paraphrasing
7) A claim is generally not considered credible if
A. it comes from a source assumed to be credible but who is not known to you
B. the claimant is a disinterested party
C. the claimant is an interested party
D. it seems likely
A. it comes from a source assumed to be credible but who is not known to you
B. the claimant is a disinterested party
C. the claimant is an interested party
D. it seems likely
8) Which of the following are the most common types of doubts people may have about a source?
A. Expertise and accuracy
B. Prominence in the field of study and experience
C. Occupation and employer
D. Status and academic degree
A. Expertise and accuracy
B. Prominence in the field of study and experience
C. Occupation and employer
D. Status and academic degree
9) Which of the following is a category of reasonless advertising?
A. Endorsement ads
B. Functional ads
C. Promise ads
D. Logical ads
A. Endorsement ads
B. Functional ads
C. Promise ads
D. Logical ads
10) Providing only two choices when others are available defines which fallacy?
A. Genetic fallacy
B. Straw man
C. False dilemma
D. Ad hominem
A. Genetic fallacy
B. Straw man
C. False dilemma
D. Ad hominem
11) Consider the following statement: “Morgan, you’re down to earth and I trust your judgment. That’s why I know I can count on you to back me up
at the meeting this afternoon.” This is an example of which fallacy?
A. Argument from pity
B. Apple polishing
C. Slippery slope
D. Guilt trip
A. Argument from pity
B. Apple polishing
C. Slippery slope
D. Guilt trip
12) Consider the following statement: “Studies confirm what everyone already knows: Smaller class sizes make better learners.” This is an example
of which fallacy?
A. Begging the question
B. Argument from common practice
C. Slippery slope
D. Misplacing the burden of proof
A. Begging the question
B. Argument from common practice
C. Slippery slope
D. Misplacing the burden of proof
13) An effective message should be
A. audience-centered
B. topic-based
C. channel-focused
D. time-centered
A. audience-centered
B. topic-based
C. channel-focused
D. time-centered
14) Audience analysis should occur at what point in the creation of a message?
A. Before the message is sent
B. Once feedback is received
C. After selecting the channel
D. Before the message is created
A. Before the message is sent
B. Once feedback is received
C. After selecting the channel
D. Before the message is created
15) Measurable or observable characteristics of your audience are called
A. psychographics
B. pseudographics
C. statistics
D. demographics
A. psychographics
B. pseudographics
C. statistics
D. demographics
16) In this channel of communication, messages are carried by sound and light waves.
A. Teleconference
B. Hard copy memos
C. Face-to-face
D. Voicemail
A. Teleconference
B. Hard copy memos
C. Face-to-face
D. Voicemail
17) You want to discuss your performance review and possible raise with your boss. The most effective channel to do this would be
A. e-mail
B. face-to-face
C. team meeting
D. text message
A. e-mail
B. face-to-face
C. team meeting
D. text message
18) Sound and light waves are an example of which part of the communication model?
A. Encoding
B. Noise
C. Decoding
D. Channel
A. Encoding
B. Noise
C. Decoding
D. Channel
19) Which verbal support breaks down complex processes or concepts into their component parts to ensure understanding?
A. Comparisons
B. Definitions
C. Descriptions
D. Analyses
A. Comparisons
B. Definitions
C. Descriptions
D. Analyses
20) A framework for putting all of your information together in a logical sequence is called
A. an introduction
B. an outline
C. a central idea
D. a thesis
A. an introduction
B. an outline
C. a central idea
D. a thesis
21) What type of language is used when communicating with classmates, coworkers, family, and friends?
A. Official
B. Ceremonial
C. Formal
D. Informal
A. Official
B. Ceremonial
C. Formal
D. Informal
22) The individuals you are most likely to influence with your persuasive presentation are referred to as your
A. peer audience
B. target audience
C. general audience
D. leading audience
A. peer audience
B. target audience
C. general audience
D. leading audience
23) Persuasive topics that attempt to show an audience that something is good, bad, right, or wrong are topics of
A. cause-effect
B. fact
C. value
D. policy
A. cause-effect
B. fact
C. value
D. policy
24) If you try to persuade your classmates to donate canned goods for the hungry in your community, your topic is one of
A. policy
B. pathos
C. value
D. fact
A. policy
B. pathos
C. value
D. fact
25) When you lead, instruct, challenge, or introduce your audience to act on or accept your solution, you are at which step of Monroe’s Motivated
Sequence?
A. Attention
B. Visualization
C. Action or approval
D. Solution
A. Attention
B. Visualization
C. Action or approval
D. Solution
26) When you display ethos in your persuasive presentation, you have
A. credibility
B. logic
C. evidence
D. emotion
A. credibility
B. logic
C. evidence
D. emotion
27) What logical fallacy can occur when a speaker focuses on similarities and ignores significant differences?
A. Either/or thinking
B. Slippery slope
C. Faulty comparison
D. Hasty generalization
A. Either/or thinking
B. Slippery slope
C. Faulty comparison
D. Hasty generalization
28) Groups that value higher power distance believe relationships are
A. individualist
B. relationship oriented
C. hierarchical
D. informal
A. individualist
B. relationship oriented
C. hierarchical
D. informal
29) Deliberately blaming individuals or groups for things they really did not do is called
A. ethnocentrism
B. scapegoating
C. stereotyping
D. discriminating
A. ethnocentrism
B. scapegoating
C. stereotyping
D. discriminating
30) An attempt to characterize causes of events to either personalities or external situations is called
A. projection
B. halo effect
C. attribution error
D. selective attention
A. projection
B. halo effect
C. attribution error
D. selective attention
31) The practice of using a case that has already been decided as a guide when deciding new cases is referred to as
A. legal morality
B. legal paternalism
C. causation principle
D. appeal to precedent
A. legal morality
B. legal paternalism
C. causation principle
D. appeal to precedent
32) A value judgment requires this type of assessment.
A. Worth or desirability
B. Consistency
C. Normative
D. Monroe’s Value Sequence
A. Worth or desirability
B. Consistency
C. Normative
D. Monroe’s Value Sequence
33) What is the belief that laws are justified if they prevent a person from harming him- or herself known as?
A. Offense principle
B. Harm principle
C. Legal paternalism
D. Legal moralism
A. Offense principle
B. Harm principle
C. Legal paternalism
D. Legal moralism
_____________________
1) In which of the following communication activities do people spend the greatest percent of their day?
A. Listening
B. Speaking
C. Reading
D. Writing
B. Speaking
C. Reading
D. Writing
2) The term channel in communication means
A. the volume at which a message is received
B. the process of changing thoughts into symbols
C. the medium through which a message travels from sender to receiver
D. the context of the communication
B. the process of changing thoughts into symbols
C. the medium through which a message travels from sender to receiver
D. the context of the communication
3) A receiver’s response to a sender’s message is called
A. encoding
B. decoding
C. channel
D. feedback
B. decoding
C. channel
D. feedback
4) This response style normally does not help unless the sender has asked for your advice.
A. Paraphrasing
B. Evaluating
C. Questioning
D. Interpreting
B. Evaluating
C. Questioning
D. Interpreting
5) With this type of response, you analyze or teach the sender about the cause of his or her concern.
A. Evaluating
B. Interpreting
C. Questioning
D. Paraphrasing
B. Interpreting
C. Questioning
D. Paraphrasing
6) This act is involuntary and happens automatically.
A. Responding
B. Feedback
C. Listening
D. Hearing
B. Feedback
C. Listening
D. Hearing
7) Which of the following is a category of reasonless advertising?
A. Logical ads
B. Promise ads
C. Endorsement ads
D. Functional ads
B. Promise ads
C. Endorsement ads
D. Functional ads
8) Which of the following are the most common types of doubts people may have about a source?
A. Status and academic degree
B. Occupation and employer
C. Expertise and accuracy
D. Prominence in the field of study and experience
B. Occupation and employer
C. Expertise and accuracy
D. Prominence in the field of study and experience
9) A claim is generally not considered credible if
A. it seems likely
B. the claimant is an interested party
C. it comes from a source assumed to be credible but who is not known to you
D. the claimant is a disinterested party
B. the claimant is an interested party
C. it comes from a source assumed to be credible but who is not known to you
D. the claimant is a disinterested party
10) Providing only two choices when others are available defines which fallacy?
A. Ad hominem
B. False dilemma
C. Genetic fallacy
D. Straw man
B. False dilemma
C. Genetic fallacy
D. Straw man
11) Stating someone has negative features and his claim is invalid is an example of which fallacy?
A. Ad hominem
B. False dilemma
C. Genetic fallacy
D. Straw man
B. False dilemma
C. Genetic fallacy
D. Straw man
12) Consider the following statement: “So what if the Senator accepted a little kickback money—most politicians are corrupt after all.” This is an
example of which fallacy?
A. Argument from envy
B. Straw man
C. Argument from tradition
D. Argument from common practice
B. Straw man
C. Argument from tradition
D. Argument from common practice
13) Measurable or observable characteristics of your audience are called
A. pseudographics
B. statistics
C. psychographics
D. demographics
B. statistics
C. psychographics
D. demographics
14) Behavior descriptions should meet which of the following criteria?
A. Present inferences about another’s motives.
B. Focus on more than one behavior.
C. Describe only observable behaviors.
D. Include terms such as “never, always, or constantly.”
B. Focus on more than one behavior.
C. Describe only observable behaviors.
D. Include terms such as “never, always, or constantly.”
15) Demographics include which of the following?
A. Ethnicity, gender, race
B. Beliefs, feelings, likes
C. Attitudes, interests, values
D. Values, morals, opinions
B. Beliefs, feelings, likes
C. Attitudes, interests, values
D. Values, morals, opinions
16) You want to discuss your performance review and possible raise with your boss. The most effective channel to do this would be
A. face-to-face
B. text message
C. e-mail
D. team meeting
B. text message
C. e-mail
D. team meeting
17) Sound and light waves are an example of which part of the communication model?
A. Noise
B. Channel
C. Encoding
D. Decoding
B. Channel
C. Encoding
D. Decoding
18) Which informal communication channel involves its own abbreviations to accommodate the limited number of characters available in any given
message?
A. E-mail
B. Voicemail message
C. Text message
D. Handwritten letters
B. Voicemail message
C. Text message
D. Handwritten letters
19) When are nonverbal messages sent?
A. Before verbal messages
B. Only in combination with verbal messages
C. Only when you want
D. After verbal messages
B. Only in combination with verbal messages
C. Only when you want
D. After verbal messages
20) Which verbal support breaks down complex processes or concepts into their component parts to ensure understanding?
A. Descriptions
B. Analyses
C. Comparisons
D. Definitions
B. Analyses
C. Comparisons
D. Definitions
21) When using expert testimonials, speakers should do which of the following?
A. Share the expert’s credentials.
B. Protect the identity of experts by not naming them.
C. Always quote the expert’s exact words.
D. Use experts who have celebrity status.
B. Protect the identity of experts by not naming them.
C. Always quote the expert’s exact words.
D. Use experts who have celebrity status.
22) When you use an expression like raining cats and dogs, you are using
A. denotative language
B. connotative language
C. figurative language
D. contextual language
B. connotative language
C. figurative language
D. contextual language
23) Persuasive topics that attempt to show an audience that something is good, bad, right, or wrong are topics of
A. value
B. policy
C. cause-effect
D. fact
B. policy
C. cause-effect
D. fact
24) The connotation of words such as skinny or thin focuses on the
A. emotional meaning
B. denotative meaning
C. actual meaning
D. contextual meaning
B. denotative meaning
C. actual meaning
D. contextual meaning
25) What logical fallacy can occur when a speaker focuses on similarities and ignores significant differences?
A. Faulty comparison
B. Slippery slope
C. Either/or thinking
D. Hasty generalization
B. Slippery slope
C. Either/or thinking
D. Hasty generalization
26) If you use only a few examples to represent the whole of the conclusion, you are committing this logical fallacy.
A. Faulty causation
B. Hasty generalization
C. Either/or thinking
D. Slippery slope
B. Hasty generalization
C. Either/or thinking
D. Slippery slope
27) When you display ethos in your persuasive presentation, you have
A. evidence
B. credibility
C. logic
D. emotion
B. credibility
C. logic
D. emotion
28) Deliberately blaming individuals or groups for things they really did not do is called
A. stereotyping
B. ethnocentrism
C. scapegoating
D. discriminating
B. ethnocentrism
C. scapegoating
D. discriminating
29) A concept proposing that negative cultural assumptions about a group can create for its members a belief in those assumptions is called
A. a halo effect
B. an attribution error
C. a stereotype threat
D. a perceptual process
B. an attribution error
C. a stereotype threat
D. a perceptual process
30) Groups that value higher power distance believe relationships are
A. hierarchical
B. individualist
C. relationship oriented
D. informal
B. individualist
C. relationship oriented
D. informal
31) Utilitarianism is part of this perspective on moral reasoning.
A. Consquentialism
B. Deontology
C. Moral relativism
D. Virtue ethics
B. Deontology
C. Moral relativism
D. Virtue ethics
32) What is the belief that correct moral principles are those accepted by the correct religion known as?
A. Virtue ethics
B. Religious absolutism
C. Religious relativism
D. Moral relativism
B. Religious absolutism
C. Religious relativism
D. Moral relativism
33) The practice of using a case that has already been decided as a guide when deciding new cases is referred to as
A. legal paternalism
B. legal morality
C. causation principle
D. appeal to precedent
B. legal morality
C. causation principle
D. appeal to precedent
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